Benefits for Ad AgenciesInterep provides more than media representation. In order to create comprehensive solutions for our customers, we have diversified our services to effectively address specific needs and achieve advertising goals. One Stop MarketingWhether you know exactly how to reach your target markets through ad buys or are looking for additional marketing options and expertise, Interep offers a wide scope of services that make us the favorite "one stop" for large and small agencies. In addition to radio representation, Interep represents a number of top website brands through Interep Interactive and television sales through Azteca America Spot Television Sales. Customized Radio BuysBased on formats, demographics, product consumption, and/or lifestyle variables, Interep can assemble a custom network of radio stations to reach a target market through Interep NetSolutions. This concept offers the convenience of a wired network with all the flexibility, targetability, and prime station line-ups of spot radio. Addressing Smaller NeedsFor smaller or mid-size agencies who may not always get the attention you need from your radio reps, Interep offers our Specialized Agency Sales (SAS) team. By assigning a single SAS representative to be the key contact for all your agency's radio needs, you only have to make one call, one time to gain access to the service, knowledge and expertise of the nation's largest dedicated radio marketing company. Transactional TechnologyIn our continuing efforts to enhance our services, Interep has developed RadioExchange® which simplifies the transactional processing of radio buys through an electronic invoicing system minimizing back-room administrative tasks and the potential for discrepancies typical of a paper-intensive process. Other ServicesIn addition, Interep provides research, offers sales and training, and conducts several industry conferences to round our services to advertisers.
Interested in using our services? We deal with all of the national rep firms on a day-to-day basis and, very often, on an hour-to-hour basis. Interep serve us by creating new programs that help facilitate the buying and selling process. Overall, they really have been an ever-evolving radio rep firm that continues to grow their company through new ideas and new ventures, which, in turn, helps the agencies and the buying community work much more effectively.
Kim Vasey |
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http://www.interep.com/solutions/agencies/ Printed on:
July 3rd, 2008 Copyright ©2001-2008 Interep National Radio Sales, Inc.
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