Interep Marketing Group

The Interep Marketing Group ("IMG") designs specific programs to solve unique marketing problems. Our programs build sales, gain retailer support, strengthen product image, and increase brand awareness. IMG works hand-in-hand with advertisers to target the best potential audience using demographic, lifestyle, or psychological profiles. IMG works with advertisers to develop effective programs to reach more people and manage marketing budgets. IMG also offer turn-key implementation of ad campaigns and help deliver ROI.

In addition, IMG combines the tested influence of radio with the burgeoning power of the Internet. Interep can tap our affiliate station�s websites to implement programs to reach consumers throughout the day. And with Interep Interactive, IMG can develop programs using some of the hottest websites on the net.

IMG's Directors of Marketing, with backgrounds in brand management, account services, media planning, and media sales are backed by the considerable resources of Interep. IMG's role is to remain objective - serving as a knowledgeable, independent resource and as the marketer's advocate. Plus, IMG regularly extends its marketing concepts beyond radio and the Internet to help marketers develop and implement:

  • In-Store Events
  • Sampling Programs
  • Local and National Tie-ins
  • Sports Tie-ins
  • Infomercials
  • Music/Concerts
  • On-Air Personality Appearances
  • Interactive Promoting

MG has amassed over 300 success stories with sales increases as high as 200%! IMG does it through the use of solid research, targeted spot and network buys, and innovative promotions to deliver audiences with the highest potential. The services are seamless, fully integrated, and at no additional cost to the advertiser - marketing dollars are spent where they should be: reaching potential customers

Company Contacts

Debbie Durben
President
  • phone212-896-8475